Kalshi Announces Partnership with the Croatian Football Federation and Luka Modrić for the 2026 FIFA World Cup

The announcement comes as the FIFA World Cup returns to the United States for the first time in 32 years. The 2026 edition, hosted across Canada, Mexico, and the United States, will conclude with the final at MetLife Stadium and is expected to draw one of the largest live audiences in US history, helped by favorable time zones for American viewers. 

Croatia enters the tournament as one of the summer’s most compelling contenders. The Federation has won three medals in its six World Cup appearances, a record few nations of any size can match. At the center of that run is Modrić, the most decorated player in Croatian history
and one of the greatest midfielders of all time, whose career has come to define the team's identity on the world stage.

"Croatia's run over the last two World Cups is one of the great stories in modern football, and Luka Modrić has been at the heart of all of it," said Adam Barrick, Head of Sports Partnerships at Kalshi. "We're proud to partner with the Croatian Football Federation, and with one of the game's defining players, as the World Cup comes to the United States. This is a moment the whole country is going to be watching, and we wanted to be part of it alongside a team that knows how to make the most of the biggest stage in sport."

As part of the layered deal, Kalshi branding appears across official Croatian Football Federation properties, including the federation's website and socials. The collaboration with Modrić features the Captain across Kalshi's campaigns and commercials throughout the tournament window.
"We are proud to welcome Kalshi as a partner of the Croatian Football Federation for the 2026 FIFA World Cup," said Ante Cicvarić, Marketing Director, Croatian Football Federation. "As Croatian football reaches a global audience at this tournament, we are pleased to work with partners who share our ambition and help bring our team closer to supporters in the United States and around the world."

The Croatian Football Federation and Modrić join a growing roster of Kalshi's 2026 World Cup partnerships spanning national federations, football media, and players from across the global game. The program reflects Kalshi's broader investment in connecting with sports fans around the most-watched events in the world.

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